This activity/assignment will help students understand strategies for market penetration, product development, market development, and diversification
Activity I: Pick a product of your choice and use the Ansoff product-market growth matrix to design strategies for market penetration, product development, market development, and diversification for the said product.
post should be at least 450+ words and in APA format (including Times New Roman with font size 12 and double spaced).
Please refer to this textbox: Iacobucci, D. (2018). Marketing management. 5th ed. Cengage Learning
Note : no plagiarism please
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