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Tim Hortons Market Analysis Business Model Design Report

Tim Hortons Market Analysis Business Model Design Report

Question Description

Accountants are often involved in large-scale change projects especially in response to company’s attempt to adapt to changing economic conditions and operating in environments of high economic uncertainty. Tim Horton’s is Canada’s largest quick service restaurant chain with a clear niche in selling coffee and donuts. After facing the challenge of the RBI takeover (including an ongoing public battle about franchisee mismanagement), the company has ongoing concerns about competition and maintaining its niche,especially during the pandemic.

If you were Newly hired CPA in Tim Hortons (under RBI group), please evaluate whether Tim has all key elements to a successful business model. Please write 2000-2500 words in the word and make a powerpoint.

The main source of information is the following links and documents

https://www.timhortons.ca/?lang=en


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