I’m studying and need help with a Business question to help me learn.
My business name is LALA Polish where we sell customized nail polish. The nail polish comes in every shade and color.
Use this space to identify your competition.
- Who are your local competitors (provided specific competitors)?
- Who are your online competitors (list out websites)?
- Who are your indirect competitors?
Use this space to identify your target customers.
- Who is your Primary Target Market?
- Who is your Secondary Target Market
- What are the demographics and distinguishing characteristics of each target?
Demographics should include factors such as location, gender, education, marital status, income, ethnicity, shopping patterns, etc.
Use this space to create a list of all the “players” in your business venture.
- Who do you need to get started?
- Who will help you stay in business?
- Who will be instrumental in you business growth and expansion down the road?
This list may include founders, employees, suppliers, vendors, mentors, directors, AND can be individuals or companies that offer synergy and partnership potential.
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