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MPSM 857 Purdue University Key Performance Indicators in Social Media Discussion

MPSM 857 Purdue University Key Performance Indicators in Social Media Discussion

Question Description

Brief 500 word min. assignment – Although Brief this is masters level work and I would expect correct grammar strong reasoning and exceptional creativity 😉 thanks! Also follow syllabus as far as exspectations please and thank you !

Discuss what you believe are the main KPI’s across three (3) different social media platforms(Choose them for you in italics below below), and for fan-engagement activities both in and out of arena? Please explain why you chose each and how data resulting from those KPI’s can be used in making critical business decisions.

Please use Facebook, Twitter and Instagram for this assignment

Please feel free to use the following resources also please use 2-3 other resources you find on your own syllabus attached

Online Resources

How the L.A. Kings Are Redefining Sports Social Media (Links to an external site.) by Sam Laird for Mashable – https://mashable.com/2012/05/30/kings-social-media…

Meet the man behind the best Twitter account in sports (Links to an external site.) by Mike Prada for SBNation – https://www.sbnation.com/nba/2014/6/3/5776210/atla…

Syllabus is attached


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