Study all the readings. Think strategically about the cost and benefits of doing CSR & Sustainability by corporations. “Cost” can include cost savings (yeah, this is really a benefit). There are a lot of benefits (there are triple benefits: financial, social, environmental).
Each person should explain in a brief BLOG post below, a benefit or cost (and be sure to cite the reading).
In the BLOG post please only use no more than 500 words. The content should be as follows:
- Outline 1 program, service or product that you believe has a compelling CSR and/or Sustainability benefit that will make a real impact that will help environmentally and/or socially. Also highlight the cost of it and/or challenges. Please reference appropriate materials from this course and do not choose a product/or service that you have already used/discussed in this course. Make it a compelling headline of your post and a grabbing introductory paragraph .
- Research the item above and decide on your focus and what you will say in the post. Will it be to inspire readers, show a trend or give them directions on how to be green using the product and/or service?
- Outline the key information you want to share and what they learn from the blog you are posting.
- Link to other blogs, research or landing pages that supports your blog.
- Tie it all together with a strong conclusion.
You can also put in relevant pictures or graphs that makes your blog even more compelling.
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