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MGMT455 Business Policies and Strategies // UNIT4DB: Strategic Choices
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Primary Task Response: The Discussion Board assignment for this week will be a review of the Key Assignment draft from other students.
To feel confident that all of the employees in your strategic planning team understand all that you have taught them, you require each to prepare a streamlined version of the key elements of a strategic plan. You require each employee to prepare the following sections of a strategic plan for the corporation’s next 3-5 years:
- Mission and Vision Statements (Simply copying from an existing real company is unacceptable.)
- Specific, Measurable, Achievable, Realistic, and Time-Bound (SMART) Goals and Objectives
- Industry Analysis
- Strengths, Weaknesses, Opportunities, Threats, and Trends (SWOTT) Analysis
- A Perceptual Map
- Choose any criteria that you think are important to plot.
- Explain why you picked the criteria.
This outline is to be on unit 5 IP. You will want to choose ONE company to write about (from the fast-food industry). This outline should be 300-400 words + 10 references. Do not forget to cite your outline and you should have from 8 to 10 references. These references will be used for your final project. APA Style Format.
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