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Marketing Strategies for CVS Health Hospital Analytical Review

Marketing Strategies for CVS Health Hospital Analytical Review

Question Description

Hi, please answer the following based on CVS Health. Please follow the Walmart example I have provided of how to structure this assignment that my professor gave to me. Please do not copy and paste paragraphs or sentences from the example my professor gave because that would be plagerism :(. Also be sure to include references :).

  1. Marketing Strategy
    1. Objective and constraints
    2. Analysis of sales, profits, and market share
  • Analysis of target market (s)
  1. Analysis of marketing mix variables
  2. Summary of marketing strategy’s strengths and weaknesses
  3. Implications for strategy development
  1. Problems Found in Situational Analysis
    1. Statement of primary problem (s)
      1. Evidence of problem (s)
      2. Effects of problem (s)
    2. Statement of secondary problem (s)
      1. Evidence of problem (s)
      2. Effects of Problems (s)
  1. Strategic Alternatives for Solving Problems
    1. Description of strategic alternative 1
      1. Benefits of alternative 1
      2. Costs of alternative 1
    2. Description of strategic alternative 2
      1. Benefits of alternative 2
      2. Costs of alternative 2
    3. Description of strategic alternative 3
      1. Benefits of alternative 3
      2. Costs of alternative 3
  • Selection of Strategic Alternative and Implementation
    1. Statement of selected strategy
    2. Justification for selection of strategy
    3. Description of implementation of strategy
  • Summary/Conclusion/Recommendations

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