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HOSP 6030 JWU Franchising and Licensing Article Critique Intellectual Capital Discussion

HOSP 6030 JWU Franchising and Licensing Article Critique Intellectual Capital Discussion

Question Description

I’m working on a hospitality multi-part question and need an explanation to help me study.

The length of your paper must be a minimum of 50 words for each section of the 7 sections, listed below.

*Make sure to write down each of the questions in the order listed below as a heading (Title), followed by your answers that are specifically related to the question. DO NOT MIX THEM ALL TOGETHER. For each section, you need to include direct quotations from multiple sources of your reading/videos to encrich your quality of work.

ASSIGNMENT FORMAT: For this assignment you need to prepare and submit a critique of the attached article in week 14 under the assignment # 6 in ulearn. Your critique must answer the following questions:

This assignment asks you to write a paper (200 – 300 words) which answers the following questions. Use the Wendy’s Company 2013 Annual Report (PDF) Click for more options

  1. What is the definition of Intellectual Capital?
  2. How does Wendy’s define their Intellectual Capital?
  3. What business risks does Wendy’s cite which involve their intellectual capital?
  4. What is the value of the Intellectual Capital on Wendy’s balance sheet as of year end 2013? You will need to review the notes to the consolidated financial statements to find this.

Your paper must meet the following quality specifications:

  • All sections must be submitted in a single Microsoft Word Document including all extent charts, graphs, and spreadsheets
  • The text of all sections must be in APA format, double spaced, 12 Point Font
  • At least 75% of your work must be your original work

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